Milena Mazzoleni

Buying & merchandising guru

Core member 

« Green is the new black. Sustainability is creating huge business opportunities for the fashion industry and it has finally become fashionable. »

I am a buying and planning expert with 12 years of experience working with department stores and e-commerce platforms in Europe. I’ve worked with fashion brands in womenswear, kidswear, accessories, jewellery and shoes, covering everything from fast fashion to luxury brand categories and small family businesses to leading global companies.

Passionate about fashion and with a strong eye for trends and bestsellers, I’m also numbers driven, having managed many successful buying strategies that have achieved great profitablity with the right image in a constantly changing fashion industry.

I have experienced first-hand the negative impacts on people and planet of today’s most common business models in the fashion and retail industry. I believe we can create even more value with a sustainable and respectful approach to fashion.

Originally from Paris where I started my career, I lived in Amsterdam for several years and am currently living in Switzerland where I’m a retail and wholesale consultant and am developing new brands on the Swiss market.