|Expertise||Circular Innovation Facilitator|
|Bio||With a masters in Industrial Design Engineering and Innovation Management, I started my career as a management consultant working on innovation and revenue-growth related projects. From small start-up companies to large multinationals, from consumer products through business-to-business services, the driving question was ‘how can we make our products, services and strategies better – to increase our revenues?’ |
As I moved forward in my career, as a consultant, researcher and instructor, I increasingly became uncomfortable with the production-consumption economic model that I was helping to drive. I started studying environmental issues, systems thinking, circular economy theories, and realized that these areas need to become an integral part of any successful strategy for growth. I went on to use my experience in strategy consulting and design thinking to help companies develop innovations that are good for people, planet, and profit.
Since 2018, I have been one of the drivers behind Good Brand Guru. I am learning more about the fashion industry every day, meeting amazingly inspirational experts and pioneers, and am increasingly passionate about the need and the opportunites to make this massive industry kinder to the communities along the value chains, and especially also, the environment.
I am originally from the Netherlands and have lived in several European countries, as well as Ecuador, Japan, and the US. I am currently based in the Swiss Alps.
We look forward to keeping you updated and welcoming you to our events. Enjoy the panel discussion.